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Overview
BAJET 3 million users marks the third chapter in the brand’s growth story. The campaign turns a number into a moment of arrival: the spacecraft touches down on the BAJET planet to symbolize success, leadership, and stability in digital finance. This chapter follows the 1M and 2M films and gives the journey a clear sense of destination.
Concept & Narrative
The scene opens with dust and low light. Then the craft lands and a BAJET robot steps out, carrying a flag. Next, the robot raises the flag and plants it into the ground. As a result, the action reads as triumph, gratitude, and permanence. Finally, the frame locks with the flag waving on the horizon and the message “3,000,000 Users.” The metaphor is simple: the community built the world where BAJET now stands.
Production & Pipeline
I directed and produced the 3D cinematic promo end-to-end. Blender handled scene layout, modeling, animation, and realistic flag motion; After Effects covered compositing, color, and finishing. We planned delivery for web and social from day one: 16:9 master plus 4:5 and 9:16 cuts, with poster frames and captions. Clean materials, controlled camera moves, and a focused grade keep the image clear on mobile, while subtle SFX and music underline the “arrival” beat.
Outcome
This BAJET 3M users film transforms a milestone into shareable brand storytelling. It positions users as the reason the brand could “claim the ground.” Because the asset is lightweight and platform-ready, it works across the website, app landing, and social channels. Consequently, the trilogy (1M → 2M → 3M) forms a cohesive arc: lift, launch, land.
